Why analysts are watching it
Analysts are watching Coca-Cola (KO) primarily due to its association with major investment firms. On May 3, 2026, The Patient Investor highlighted that Coca-Cola is one of Berkshire Hathaway's core holdings, and that its value is increasing. However, not everyone sees this as a guaranteed long-term winner; on May 14, 2026, Felix & Friends (Goat Academy) suggested that the strategy of buying and holding Coca-Cola for 50 years "just doesn't apply anymore." Also, on May 7, 2026, Jeremy Lefebvre (Financial Education) noted that Coca-Cola is "14% down," and on May 15, 2026, compared its forward P/E of 23 to that of other drink companies. This stock carries risk as past performance does not guarantee future results.
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Source clips
"They have a lot of stocks, but the core holdings for them that they highlighted are Apple, American Express, Coca-Cola, and Moody's."
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"Those are not people that buy the stock every single day, like AutoZone and and Coca-Cola and other companies."
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"Even though Berkshire owns companies like Coca-Cola, Bank of America, Google, and others, those companies are going up in value."
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"Like your grandfather's world of buy Coca-Cola and hold for 50 years, it just doesn't apply anymore."
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"And so I compared Celsius versus Monster versus Coca-Cola, right? Three, you know, drink companies. Ford P on Celsius is 18. Monster is a double up of that and Coca-Cola is 23."
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